What the Right Vision Did for Echostar's Dish Network
Echostar and Dish Network would not be able to enjoy the success it has today without years of hard work and the guidance of a powerful and unique vision.
The Elements of Success
There are several key reasons why Dish Network won the hearts of the people and was ultimately chosen over its various competitors.
Affordability
Satellite TV, yesterday and today, was and is still believed to be an expensive luxury that not all households would be able to afford. Echostar, however, proved everyone wrong by offering subscription packages that were significantly cheaper than those offered by its competitors, particularly DIRECTV. Certain packages from Echostar would go as low as being twenty percent less than the stated rates from the other company.
Most importantly of all, service from Echostar and Dish Network was not only more affordable than other satellite TV companies but cable TV companies as well. Given such a choice, who wouldn’t choose Echostar?
Accessibility
One of the distinct advantages of satellite TV is its ability to provide service in the remotest areas in the country and this was something Echostar made sure it was able to offer. People in areas that had never been served by cable television now had a chance to enjoy the best of TV with Echostar. Moreover, Echostar worked hard to provide service in areas that its satellite TV competitors were not able to cater to.
Superior Programming
Almost right from the start, cable TV companies launched a campaign to discredit satellite TV service. This is only understandable as cable TV could no way be at par with what satellite TV could offer, especially when you’re talking about the kind of service that Echostar could provide.
Firstly, there are more channels to choose from. Subscribers need not be restricted to local and national networks. They also have a wide host of international channels to choose from since all of these are easily made accessible using their satellite dish.
Secondly, satellite TV offered better viewing quality because most – if not all – of its channels are digitally broadcasted. Moreover, viewing quality remains excellent wherever the subscriber may be located. Cable TV certainly can’t fully guarantee any of that!
Rewards
Echostar’s commitment to its vision was rewarded by the unswerving loyalty of its subscribers. As early as July 1996, Echostar was handling over 100,000 subscription accounts – an unequalled record in the DBS industry. And with the launch of Echostar II on September 10, 1996, Echostar only achieved greater capabilities to offer Dish Network satellite TV to subscribers nationwide.
For Dish Network with local programming call 1-866-580-0687 or order online today!
For DIRECTV including local programming call 1-866-768-1216 or order online today!
DIRECTV transmits digital satellite signals to households across the United States as well as Latin America. For subscribers in Alabama & Hawaii, these subscribers must maintain a different type of satellite dish.
Dish Network offers its subscribers a large package base to choose from. With local programming only an additional $5 a month and no additional equipment required to view this programming, subscribers are happy to maintain their neighborhood broadcasts.
As a television viewer, we recognize the importance of having local channel programming. With a new satellite TV subscription, the importance and ease of finding a provider who offers local channel programming is atop a priority list for new subscribers.
